Disney Junior’s 'Mission Force One' Soars to Season Highs
May 16, 2018
DISNEY JUNIOR’S ‘MISSION FORCE ONE’ SOARS TO SEASON HIGHS
Following its debut in space, a first for a kids television series, the television premiere of “The Space Station Situation” episode of Disney Junior’s “Mission Force One” (Monday, May 7 at 5:30 p.m. EDT) skyrocketed to new season highs, growing over its most-recent original telecast by 54% in Kids 2-5 (232,000/1.5 rating vs. 151,000/1.0 rating), 105% in Girls 2-5 (135,000/1.8 rating vs. 66,000/0.9 rating), 41% in Kids 2-8 (304,000/1.1 rating vs. 216,000/0.8 rating) and 78% in Girls 2-8 (174,000/1.3 rating vs. 98,000/0.7 rating).
Lauded for inspiring young viewer’s imaginations about space, science and technology, “Mission Force One,” the latest chapter of acclaimed series “Miles from Tomorrowland,” marked the first kids television premiere in space, when “The Space Station Situation” debuted to astronauts on board the International Space Station last month. The episode, which features an exact replica of the space station using NASA’s original designs, was also shown at a private screening event at the nonprofit Space Center Houston, the official visitor center for NASA Johnson Space Center, before making its television debut.
In the episode, young adventurer Miles and his friends travel back in time to prevent the International Space Station from getting stuck in the future, with help from the astronauts on board. Revered space and science figures voicing themselves include NASA astronauts Scott Kelly, Jeanette Epps and Yvonne Cagle; the European Space Agency’s astronaut Samantha Cristoforetti from Italy; Russian cosmonaut Mikhail Kornienko; NASA space station flight director Holly Ridings; and NASA’s Jet Propulsion Laboratory’s Randii Wessen, Diana Trujillo, Bobak Ferdowsi and Kevin Hand. Bill Nye recurs as Professor Rubicon and the episode also features GRAMMY® Award-winning, world-renowned banjo player Bela Fleck.
Source: The Nielsen Company, National U.S. Live + 3 Day Program Ratings for 5/7/18.
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Disney Junior's 'Muppet Babies' Scores Another Ratings Highmark
DISNEY JUNIOR’S ‘MUPPET BABIES’ SCORES ANOTHER RATINGS HIGHMARK
Ranks as Friday’s #1 TV Telecast in Kids 2-5, Girls 2-5 and Boys 2-5
For the 2nd time in 3 weeks, Disney Junior’s “Muppet Babies” (Friday, April 27) posted new series highs in Total Viewers (1.38 million), Kids 2-5 (625,000/4.0 rating), Girls 2-5 (321,000/4.2 rating) and Adults 18-49 (407,000/0.3 rating). “Muppet Babies” delivered its #2 telecast to date in Boys 2-5 (304,000/3.8 rating).
“Muppet Babies” grew over the prior week by sizable double digits in Total Viewers (+38%), Kids 2-5 (+62%) and Adults 18-49 (+27%) and more than doubled the prior week’s delivery in Girls 2-5 (+123%) to outdeliver the series’ previous highs set two weeks earlier (on 4/13/18).
Versus its March 23 series launch, “Muppet Babies” posted solid gains of 38% in Total Viewers (1.38 million vs. 1.03 million), 66% in Kids 2-5 (625,000 vs. 377,000), 87% in Girls 2-5 (321,000 vs. 172,000) and 24% in Adults 18-49 (407,000 vs. 328,000).
“Muppet Babies” ranked as TV’s #1 telecast on Friday in Kids 2-5, Girls 2-5 and Boys 2-5.
Source: The Nielsen Company, National U.S. Live + 3 Day Program Ratings for 5/4/18.
*COPYRIGHT ©2018 Disney Enterprises, Inc. All photography is copyrighted material and is for editorial use only. Images are not to be archived, altered, duplicated, resold, retransmitted or used for any other purposes without written permission of Disney Junior. Images are distributed to the press in order to publicize current programming. Any other usage must be licensed. Photos posted for Web use must be at the low resolution of 72dpi, no larger than 2×3 in size.
Disney Junior's "Muppet Babies" Grows to New Series HighsDisney Channel further spins the numbers for Friday, April 13.
[via press release from Disney Channel] DISNEY JUNIOR'S 'MUPPET BABIES' GROWS TO NEW SERIES HIGHS
'Muppet Babies' is Friday's #1 Cable Telecast in Kids 2-5, Girls 2-5 and Boys 2-5
On Friday, April 13, 2018, Disney Junior's "Muppet Babies" grew for the 3rd consecutive week in Total Viewers (+8% - 1.25 million vs. 1.16 million) to deliver its most-watched telecast yet, while also generating new series highs among Kids 2-5 (546,000/3.5 rating), Girls 2-5 (234,000/3.1 rating), Boys 2-5 (312,000/3.9 rating) and Adults 18-49 (342,000/0.3 rating).
Versus its March 23 series launch, "Muppet Babies" posted double-digit gains of 21% in Total Viewers (1.25 million vs. 1.03 million) and 45% in Kids 2-5 (546,000 vs. 377,000).
"Muppet Babies" ranked as cable TV's #1 telecast of the day in Kids 2-5, Girls 2-5 and Boys 2-5.
Source: The Nielsen Company, National U.S. Live + 3 Day Program Ratings for 4/13/18.
Disney Junior's 'Vampirina' Is the Platform's #1 Series Premiere in Nearly One Year With Total Viewers and Target Preschoolers
DISNEY JUNIOR’S ‘VAMPIRINA’ IS THE PLATFORM’S #1 SERIES PREMIERE
IN NEARLY ONE YEAR WITH TOTAL VIEWERS AND TARGET PRESCHOOLERS, AMASSING 28 MILLION VIEWS TO DATE
IN NEARLY ONE YEAR WITH TOTAL VIEWERS AND TARGET PRESCHOOLERS, AMASSING 28 MILLION VIEWS TO DATE
To date, "Vampirina" has amassed nearly 28 million Total Views including reaching 17 million Total Viewers via linear TV, including amassing a substantial 10.4 million full-episode views on YouTube.
Set in a Pennsylvania neighborhood, the series stars Lauren Graham, James Van Der Beek and Isabella Crovetti as the Hauntley family, friendly vampires who have recently moved from their home in Transylvania. The stories follow Vampirina (aka "Vee") as she faces the joys and trials of being the new kid in town including making friends and attending a new school in the human world. Along the way, Vee learns that it may be easier to blend in with her peers, but it’s more valuable to celebrate the qualities that make each individual unique.
Extensions for the series include multiple storybook and early reader book titlesfrom Disney Publishing Worldwide, as well as dolls, plush, playsets and role-play products from Disney Consumer Products and Interactive Media.
Inspired by Disney Publishing’s popular children’s book series "Vampirina Ballerina," written by Anne Marie Pace and illustrated by LeUyen Pham, the series includes leaders from the creative team on Disney Junior’s Peabody Award-winning animated series "Doc McStuffins" including creator/executive producer Chris Nee and co-executive producer Norton Virgien. Nicky Phelan ("Octonauts") serves as director. Broadway composers Michael Kooman and Christopher Dimond ("The Noteworthy Life of Howard Barnes") are the series’ songwriters, and Layla Minoui ("Castle") is composer. Each episode of "Vampirina" features two 11-minute stories and one original song. The series is produced by Academy Award®-nominated animation studio Brown Bag Films in association with Disney Junior.
About Disney Junior
Disney Junior reflects the emotional connection generations of consumers have to Disney storytelling and Disney characters, both classic and contemporary. It invites mom and dad to join their child in the Disney experience of magical, musical and heartfelt stories and characters while incorporating specific learning and development themes designed for kids age 2-7. Disney Junior’s series blend Disney’s unparalleled storytelling and characters kids love deeply with learning, including early math, language skills, healthy eating and lifestyles, and social skills. In the U.S., Disney Junior is a daily programming block on Disney Channel and a 24-hour channel reaching over 71 million U.S. homes. In total, there are 37 Disney Junior channels in 27 languages around the world.
*COPYRIGHT ©2017 Disney Enterprises, Inc. All photography is copyrighted material and is for editorial use only. Images are not to be archived, altered, duplicated, resold, retransmitted or used for any other purposes without written permission of Disney Junior. Images are distributed to the press in order to publicize current programming. Any other usage must be licensed. Photos posted for Web use must be at the low resolution of 72dpi, no larger than 2×3 in size.
Source: NMR, as dated. Reach: NPower. YouTube.
Ratings Highlights for January 2017 – Final National Ratings
24-HOUR DISNEY JUNIOR CHANNEL IS TV’S #1 PRESCHOOLER NETWORK FOR THE 46TH CONSECUTIVE MONTH IN TOTAL VIEWERS AND KIDS 2-5
‘MICKEY AND THE ROADSTER RACERS’ RACES TO THE TOP, IS #1 PROGRAM AMONG PRESCHOOLER TV NETWORKS FOR JANUARY
Disney Junior – January 2017
Powered by the series’ launch of “Mickey and the Roadster Racers,” the 24-hour Disney Junior channel ranked #1 for the 46th consecutive month in Total Viewers (544,000), Kids 2-5 (234,000/1.5 rating) and Boys 2-5 (109,000/1.4 rating) – every month since reporting public ratings on April 1, 2013 – for the 43rd consecutive month in Girls 2-5 (125,000/1.6 rating) and for the 44th straight month in Women 18-49 (118,000/0.2 rating), towering over Nick Jr. by double digits (+12% to +40%) and Sprout by triple digits (+304% to +436%). Overall, the Disney Junior channel reached 35.9 million Total Viewers during January 2017, including 16.0 million Kids 2-8 and 15.0 million Adults 18-49.
Across digital and social media outlets, Disney Junior-branded programming amassed nearly 140 million consumer engagements across the Disney Junior app (72 million starts), VOD (20 million transactions) and YouTube/Facebook (35 million video views).
• “Mickey and the Roadster Racers” was the month’s #1 series among all preschooler TV networks in Total Viewers and Kids 2-5, and overall, has reached 18.9 million Total Viewers to date including nearly one-third of all Kids 2-5 (4.8 million) and 7.3 million Adults 18-49. Its January 15, 2017, simulcast premiere was the #1 cable TV telecast in well over one year among Kids 2-5 and Disney Junior's biggest series launch in three years among Boys 2-5.
• Disney Junior channel out-delivered Nick Jr. by double digits across all key categories: Total Viewers (+19% – 544,000 vs. 456,000), Kids 2-5 (+18% – 234,000 vs. 199,000), Girls 2-5 (+23% – 125,000 vs. 102,000), Boys 2-5 (+12% – 109,000 vs. 97,000) and Women 18-49 (+40% – 118,000 vs. 84,000).
Source: NTI, U.S. ratings. January 2017: 12/26/16-1/29/17 – most current; Preschooler program ranks based on regularly scheduled weekly series. VOD/STB: Rentrak. App: Omniture.
COPYRIGHT ©2017 Disney Enterprises, Inc. All photography is copyrighted material and is for editorial use only. Images are not to be archived, altered, duplicated, resold, retransmitted or used for any other purposes without written permission of Disney Junior. Images are distributed to the press in order to publicize current programming. Any other usage must be licensed. Photos posted for Web use must be at the low resolution of 72dpi, no larger than 2x3 in size.
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