BEGINNING AUGUST 27TH, THE REVOLUTION WILL BE TELEVISED WITH THE LAUNCH OF ‘THE BREWDOG NETWORK’
New SVOD service from the founders of the revolutionary and independent craft brewery
With Hundreds of Hours of Curated Lifestyle Content for Passionate Beer Lovers On Tap for Just $4.99 Per Month, New Streaming Destination Centers on Bold, Next Generation Visionaries
In The World of Spirits, Culinary, Travel and Adventure
Provocative, Irreverent, And Always Entertaining, Launch Slate Highlights Include
‘The BrewDog Show,’ A Reprise of The Cult Hit Hosted by Network Founders Watt and Dickie;
‘Are You Smarter Than A Drunk Person’ hosted by Parks And Recreation’s Alison Becker, and
‘Four Sheets,’ A Reimagination of Zane Lamprey’s Wild, Adventurous And Exotic Drinkation Series and More
Available At Launch Worldwide on Android, iOS and Web
COLUMBUS, OH. —August 27, 2018— Independent craft brewery, BrewDog, known for revolutionizing the beer industry around the globe, today announced the launch of THE BREWDOG NETWORK (www.brewdognetwork.com), a hand-crafted, curated SVOD service celebrating passionate enthusiasts with a thirst for fearless and intoxicating content.
Available worldwide at launch on Android, iOS and online for $4.99 per month, or less than a pint of beer, the streaming network’s perfectly-blended, boundary-pushing lineup will be curated by BrewDog co-founders James Watt and Martin Dickie who announced the launch this past weekend at a meeting of BrewDog’s Equity For Punks shareholders in Columbus, Ohio, the stateside home base for the brewer.
“After our previous TV show Brew Dogs got cancelled, we didn’t want to sit around in our underpants, crying into a tub of ice cream. So we decided the only thing to do would be to build our own TV network. This is a genuine move to take the video-on-demand revolution to a new level. Driven by true passion and enthusiasm, we are doing exactly what we did with craft beer; raising standards and eyebrows in equal measure.”
Watt continues: “Just as Netflix has pioneered mainstream streaming services, The BrewDog Network will be the first globally-recognized, passion-focused platform. We believe craft beer can be the inspiration for the most popular content on the internet – maybe even more popular than videos of cats falling off walls or celebrity sex tapes.”
The BrewDog Network will be anchored by hundreds of hours of curated programming with a deep-dive into cocktail, craft beer, culinary and travel adventures, laugh-out-loud comedy, game shows, distinctive documentaries and more, all hopped up with BrewDog’s signature irreverent, renegade filter. With over 14 original series at launch, highlights include “The BrewDog Show;” a reinvention of the beloved hit TV series where network founders Watt and Dickie take on the world one beer at a time. In six new encounters of the brewing kind, our hosts will traverse the globe to toast those who share their collective love of the craft. Other featured originals are: “Are You Smarter Than a Drunk Person,” where an average trivia competitor goes head-to-head with a MENSA genius who’s not exactly sober. The all-new game show is hosted by actress and comedian Alison Becker (“Parks and Recreation”); “Four Sheets,” featuring comedian Zane Lamprey in an all-new drinkation adventure inspired by his long-running series “Three Sheets;” as well as “Business Punks,” a docu-series featuring BrewDog co-founder James Watt going one-on-one with fellow rulebreakers and business misfits who have clawed their way to success.
The network’s vast library of curated acquisitions that speak to the BrewDog community include: William Shatner’s “Brown Bag Wine Tasting,” a celebration of wine and wandering conversation; Zane Lamprey’s “Drinking Made Easy,” a pub-crawl exploring the local drinking culture of various cities in the United States; “The Flying Winemaker,” an international wine and travel show; “Surfing the Menu,” an Australian cooking and lifestyle series hosted by celebrity chef, Curtis Stone, featuring two cooks traveling to the most remote and scenic places to find the tastiest foods and recipes that the areas have to offer; and “Never Ever Try this at Home,” a comedy-reality series featuring hosts Teddy Wilson and Norm Sousa, who ignore the warning labels on a variety of household items, with varying results.
In celebration of the network's launch, BrewDog created Small Screen Hero, a specialty craft beer that will be available online and at BrewDog locations around the globe.
The network is a partnership with long time creative collaborators and Emmy-winning producers of the hit series “Brew Dogs,” Chris Burke and Jared Cotton of Redtail Media, who have been named General Manager and Head of Creative, respectively, for The BrewDog Network.
Full list of originals listed below:
“Are You Smarter Than a Drunk Person?”
How does the intellect of an average trivia competitor stack up against a MENSA genius who’s not exactly sober.
“Burgers and Beers”
Pairing beers with food is a tried and true tradition. We’re flipping the script by starting with the beer, and having Michelin-starred chefs create the most creative, outrageous and mouth-watering burgers to go with it.
“Business Punks”
BrewDog co-founder James Watt interviews fellow business misfits who have clawed their way to success by breaking all the rules.
“Craft Beer Adventure Club”
A new kind of interview series; the entire show takes place while our host Joshua James (homebrewer-turned-pro) brew a new recipe in real time.
“Daily Drink”
The most creative bartenders in the world invent new cocktails and put ingenious twists on the classics in a cinematic take on the cocktail how-to instructional format.
“Drinktionary”
From Absinthe to Zapata—and everything in between—drinks writer Matthew Latkiewicz explores a decidedly grown up version of the ABCs.
“Four Sheets”
Comedian Zane Lamprey picks up where he left off on his long-running series “Three Sheets” for an all-new world tour of drinking adventures.
“Into the Wilderness”
Named “Best New Brewery in the World,” Arizona Wilderness Brewing finds inspiration for new recipes in the farthest reaches of the earth.
“Out of Range”
Michelin-starred chef (and finalist in Food Network’s 2018 Iron Chef Gauntlet) Dave LeFevre trades in the white linen tablecloths for gritty food adventures in the wildest corners of the globe.
“Spirit Guide”
Scottish world traveler and spirits ambassador Johnnie Mundell travels the world in search of the people and places behind the spirits we love.
“The Nerdy Bartender”
Bartender and geek culture devotee Stacey Roy creates quirky cocktails based on comic books, pop culture, and meta-nerd lifestyle.
“Throwback Trivia”
Legendary game show host Marc Summers leads a nostalgic pop culture trivia game devoted to ‘80s and ‘90s culture… and day-drinking.
Acquisitions: (Alphabetical)
“Brown Bag Wine Tasting”
“Drinking Made Easy”
“The Flying Winemaker”
“Surfing the Menu”
“Never Ever Try this at Home”
About The BrewDog Network
Launched in August 2018, The BrewDog Network (www.brewdognetwork.com) is a revolutionary subscription video-on-demand (SVOD) service created and owned by Scottish craft brewery, BrewDog. Available via both web and mobile apps, subscribers can access unlimited, ad-free content, for just $4.99 per month. The network boasts hundreds of hours of awesome content; from craft beer innovation and drinking adventures, to game shows, distinctive documentaries and talk shows.
From launch, the network will showcase 14 original series, as well as a selection of acquired shows, with more content being added during the first 12 months. Partners Chris Burke and Jared Cotton, founders of Emmy-winning production company Redtail Media, will take the roles of General Manager and Head of Creative.
The BrewDog Network is the first independent network created by a brand and aims to become an online mecca for anyone who shares BrewDog’s passion for great craft beer. Follow Us:
Twitter: @brewdognetwork
Instagram: @brewdognetwork
About BrewDog
Since 2007 BrewDog has been on a mission to make other people as passionate about great craft beer as we are. From the Headliner series, which includes bold, uncompromising pack leaders like the flagship Punk IPA, to the Amplified range (beer, but turned up to 11), BrewDog brews beer that blows people’s minds and has kick-started a revolution.
Cofounders James Watt and Martin Dickie shook up the business world in 2010 with the launch of pioneering crowdfunding initiative Equity for Punks, an initiative that has seen the company raise over £61m over five rounds, raising more money through online equity crowdfunding than any other on record. The funds and the army of punk shareholders (85,000) has enabled the Scottish craft brewery to scale up without selling out.
With over 50 bars across the globe, export into 60 countries, and a brewery in Ohio that launched in 2017, BrewDog continues to take the craft beer revolution stratospheric, whilst continuing to push the boundaries, invest in people, put the beer first, and champion other small breweries in its venues.
No comments:
Post a Comment