CBS STUDIOS INTERNATIONAL AND CHINESE STREAMING
PLATFORM IQIYI ANNOUNCE LICENSING AGREEMENT FOR “THE LATE LATE SHOW with
JAMES CORDEN”
LOS ANGELES and BEIJING – Nov. 14, 2018 – CBS Studios International and
one of China’s largest streaming platforms, iQIYI, today announced an
exclusive licensing agreement for THE LATE LATE SHOW with JAMES CORDEN.
This is the first time the series will be available in China, with
current and past episodes available on demand.
Since launching with James Corden in March 2015, THE LATE LATE SHOW has
become one of the most talked about shows on television. A-listers who
have appeared on the show include Tom Hanks, Matt Damon, Arnold
Schwarzenegger, David Beckham, Julia Roberts, George Clooney and Will
Ferrell. THE LATE LATE SHOW with JAMES CORDEN currently has 475 clips on
YouTube with more than one million views each, resulting in more than
five billion overall views and over 16 million subscribers for the
show’s YouTube channel.
In addition, the show’s Carpool Karaoke segment is the most social hit
ever on U.S. late night television, with over 1.95 billion views on
YouTube since its inception only a year ago. Carpool Karaoke has quickly
become known for attracting the world’s biggest stars including Adele
and Justin Bieber, whose segments are currently the #1 and #2 most
watched late night clips on YouTube, along with Mariah Carey, Jennifer
Lopez, Stevie Wonder, Gwen Stefani, Elton John and One Direction.
“It’s
exciting to join forces with iQIYI to bring the supreme talent of James
Corden and the star power of his guests to Chinese audiences,” said
Armando Nuñez, President and CEO, CBS Global Distribution Group. “Mobile
viewing dominates iQIYI’s subscriber base, making it the perfect
platform for THE LATE LATE SHOW’s inventive content and viral moments.”
“We are more than delighted to bring THE LATE LATE SHOW to our platform,” said an iQIYI spokeperson. “We believe the one and only James
Corden will also be well recognized by millions of Chinese audiences.
iQIYI is always seeking to provide premium entertainment programming to
our users. We want to collaborate and partner with CBS Studios
International as it is one of the leading international content
providers.”
“We
are so honored and excited that our show is now available in China. We
hope people enjoy watching it as much as we enjoy making it,” said Ben Winston and Rob Crabbe, executive producers, THE LATE LATE SHOW with JAMES CORDEN.
THE LATE LATE SHOW with JAMES CORDEN
is produced by CBS Television Studios, with Fulwell 73. Ben Winston and
Rob Crabbe serve as executive producers. The series is distributed
worldwide by CBS Studios International.
About CBS Studios International
CBS
Studios International is the leading supplier of programming to the
international television marketplace, licensing to more than 200 markets
in more than 60 languages across multiple media platforms. The division
distributes programming from CBS Television Studios created for the CBS
Television Network, The CW, CBS All Access
and other platforms, as well as content from CBS Television
Distribution, Showtime Networks, CBS News, CBS Films and a library of
more than 70,000 hours of programming. The Studio participates in a
number of international channel ventures, including owning and operating
Network 10 Australia and also exports a diverse line-up of formats for
local production. CBS Studios International has 13 offices around the
world, including its base in Los Angeles and EMEA headquarters in
Amsterdam. CBS Studios International is a division of CBS Corporation.
About iQIYI, Inc.
iQIYI,
Inc. (NASDAQ:IQ) (“iQIYI” or the “Company”) is an innovative
market-leading online entertainment service in China. Since its launch
in April 2010, iQIYI’s corporate DNA has combined creative talent with
technology, fostering an environment for continuous innovation and the
production of blockbuster content. iQIYI’s platform features highly
popular original content, as well as a comprehensive library of other
professionally-produced content, partner-generated content and
user-generated content. The Company distinguishes itself in the online
entertainment industry by its leading technology platform powered by
advanced AI, big data analytics and other core proprietary technologies.
iQIYI attracts a massive user base with tremendous user engagement, and
has developed a diversified monetization model including membership
services, online advertising services, content distribution, live
broadcasting, online games, IP licensing, online literature and
e-commerce etc. For more information on iQIYI, please visit http://ir.iqiyi.com.
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